Kingsley Holgate to Serve as South African PermaNet® Spokesman
 
Marking the retail launch of Vestergaard Frandsen's LLIN PermaNet® in South Africa, the company has named famed humanitarian adventurer Kingsley Holgate as a spokesperson. Kingsley will promote PermaNet®, his net of choice during his lengthy travels in malaria-endemic territory. Vestergaard Frandsen and Kingsley have been partners for more than two years. During this time, Vestergaard has donated more than 12,000 lifesaving PermaNet® to Kingsley's expeditions.
 
"Kingsley is an amazing man," says Mikkel Vestergaard Frandsen, CEO of Vestergaard Frandsen, "We are delighted to have him on board representing PermaNet®, which is a natural start to a mutual malaria-prevention effort in South Africa."
 
Afrika Outside Edge, Kingsley's current expedition, features the Holgate family driving clockwise around the coast of Africa. Along the way, the Holgates are handing out PermaNet® to families most in need. With successful distributions in Nigeria, Ghana, and Mali, among other nations, Afrika Outside Edge is progressing slowly but surely to the East coast of Africa, which they are expected to reach in early April.
 
"PermaNet® is the best chance many mums and babies in Africa have for survival, and I'm proud to promote this lifesaving net in my home country, South Africa," states Kingsley Holgate. "Many thanks to Vestergaard for their continued support."